Webmaster Vineesh

Protecting the reputation of a brand has become a difficult task . Internet has made it possible for customers to talk directly both to the companies and to their audience by using social networks and other online channels. As a result negative comments for a particular brand can affect the online reputation of the company and if they are not handled properly they can lead to “ no control ” situations. In this post, we will share with you 10 steps on how to deal with online reputation management for a brand or organization. Online reputation management ( ORM ) is a set of actions that must be done before and after a communication crisis event, to protect a brand, a person, or an organization from reputation damage. Here are the steps that you must follow to prepare yourself for a crisis event: 1. Be prepared The subjects of online reputation management have to be prepared to react on any possible reputation damage. This can be achieved by defining a crisis...