Google Prioritizing Mobile First Indexing
What Is Mobile-First Indexing? As Google's Gary Illyes said, this is a big change, so let's start by discussing some of the details first. Keep in mind this update is currently in testing so you may not notice any differences at the moment. Mobile-friendly websites matter, regardless of technology. Google has previously stated their preferred method of a mobile-friendly website was responsive design . For this change to mobile-first indexing, Illyes stated that specific mobile site versions and responsive design will work. SERPs will now be primarily based on mobile content. Today, if you have a page that shows some specific content to desktop-based visitors, but excludes content for mobile visitors, you may notice a change in results because of the mobile-specific content. Because results will start to primarily use mobile content first, you should consider what, and how much content, to add to your mobile version. AMP-enabled...